By Dustin Williams If you have been doing search engine marketing for as long as I have you are probably aware of the ongoing battle Google is waging to make search results display the most relevant websites to the search query. Even Google’s recent core algorithm updates were centered around this primary goal. They want […]
Read moreBy Dustin Williams Even with Google’s push to give quality, engaging content the greatest weight in search results, inbound links are still a key factor to ranking organically. Here are the best link outreach strategies in 2018. Create Shareable Content: The goal of this strategy is to create engaging content that instructs and answers the […]
Read moreBy Noelle Graf Net neutrality is the principle that Internet service providers should enable access to ALL website content, without favoring or blocking access to particular websites. On December 14, 2017, the Federal Communications Commission voted to end net neutrality, in a move led by FCC Chairman Ajit Pai. The decision is supported by Internet […]
Read more8 Reasons Why Email Marketing Should Still Be Part of Your Marketing Plan By Tara Alvey In today’s ever-changing digital world, email marketing tends to take a backseat. However, if you haven’t considered email marketing for your business already, now is the time. Email marketing is a targeted, shareable, credible, measurable and cost-effective tool overlooked […]
Read moreBy Tara Alvey Social networks are not an optional channel for businesses anymore; they are a must have, and for small businesses, LinkedIn is one of the most important. LinkedIn allows you to provide authenticity and credibility to you and your business. LinkedIn users come with a professional mindset, so go ahead, market yourself and […]
Read moreBy Tara Alvey So you want to know why your business should have a blog. Well, we’d be happy to tell you! First and foremost, it helps drive traffic to your website and who doesn’t want more traffic into their website? (FYI, everyone should.) Think about how many pages there are on your website. Probably […]
Read moreBy Noelle Graf Content may be king, but when it comes to Facebook, eng [...]
By: Nic Sells and Dustin Williams While distinct in their origins, pub [...]
By: Nic Sells Few things have changed our daily lives like Google. Nee [...]
By: Nic Sells What is Content-Driven Marketing? Content-driven marketi [...]
